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Artificial Intelligence (AI) is transforming how businesses operate, making processes more efficient, insightful, and automated. From data-driven decision-making to predictive analytics, AI-powered solutions are now a necessity for companies looking to stay competitive.
NetSuite, a leader in cloud-based ERP, has embraced AI to enhance productivity, improve accuracy, and provide businesses with intelligent automation. With its latest updates, NetSuite AI goes beyond basic automation, introducing advanced capabilities like generative AI, AI-powered reporting, and predictive analytics.
In this guide, we’ll explore the AI features within NetSuite, how they work, and how businesses can leverage them to optimize operations, reduce manual efforts, and gain deeper insights. Whether you’re an executive, an IT leader, or a business owner, understanding NetSuite AI can help you harness its full potential for growth and efficiency.
NetSuite AI seamlessly integrates artificial intelligence across the NetSuite platform, enhancing business management through data-driven insights and intelligent automation. Developed through strategic partnerships with Oracle, Cohere, and Nvidia, NetSuite AI offers advanced capabilities without additional costs, enabling organizations to make faster and more accurate decisions.
Unlike traditional AI solutions, NetSuite AI is built into the core platform rather than being an isolated feature. This integrated approach ensures consistent, intelligent support across all business functions, from financial management to inventory control. As a result, organizations can optimize operations, improve productivity, and respond more effectively to market demands.
NetSuite’s journey with AI has evolved from basic automation to advanced machine learning and generative AI capabilities. Initially, NetSuite focused on rule-based automation, allowing businesses to streamline repetitive tasks such as invoicing, approvals, and data entry through workflow automation and script-based customizations. Saved Searches and reporting tools provided valuable insights, but they required manual configurations to extract meaningful data.
As AI and machine learning advanced, NetSuite integrated predictive analytics to enhance demand forecasting, financial modeling, and anomaly detection. Businesses could now anticipate market trends and make more data-driven decisions with greater accuracy. The latest phase of NetSuite AI introduces generative AI capabilities, powered by Oracle Cloud Infrastructure (OCI) AI services. With features like NetSuite Text Enhance, SuiteScript Generative AI API, and Prompt Studio, businesses can now automate text creation, summarize data, and optimize workflows more efficiently. AI-powered insights and recommendations further refine processes such as inventory management, pricing strategies, and customer engagement, transforming NetSuite from a simple automation tool into an intelligent decision-making platform that drives proactive business growth.
NetSuite has introduced a range of AI-driven features designed to enhance productivity, streamline operations, and improve decision-making. Below are the most impactful AI capabilities available in NetSuite today:
NetSuite Text Enhance is an AI-powered writing assistant designed to automate and refine content creation within the platform. It leverages contextual data to generate high-quality, structured text for various business use cases, reducing manual effort and ensuring consistency in communication.
1. eCommerce Product Descriptions : A retail company using NetSuite for inventory management can leverage Text Enhance to automatically generate product descriptions based on item attributes such as color, size, material, and features.
This eliminates the need for manual copywriting and ensures consistency across thousands of product listings.
2. Financial Reporting & Summaries: Finance teams often struggle with writing detailed yet digestible financial reports. Text Enhance can automatically summarize key financial metrics and trends.
This helps executives quickly grasp essential insights without manually drafting reports.
3. Customer Support Emails : Customer service teams can use Text Enhance to draft responses to common inquiries, improving response time and personalization.
This ensures consistent, professional, and personalized responses while reducing workload on support teams.
NetSuite Text Enhance helps businesses streamline content creation, ensuring high-quality and consistent communication across multiple departments. Whether it’s product descriptions, financial reports, or customer service emails, this AI-driven feature saves time and enhances productivity.
NetSuite’s SuiteScript Generative AI API empowers developers to integrate AI-driven text generation, data analysis, and automation within custom applications and SuiteApps. This feature leverages Oracle Cloud Infrastructure (OCI) Generative AI services, enabling businesses to enhance their workflows with AI-powered capabilities.
1. AI-Powered Sales Report Generation : Manual reporting can be time-consuming and prone to inconsistencies. The SuiteScript Generative AI API enables automated, AI-enhanced reporting by analyzing transaction data and summarizing key insights.
Example:
This reduces the manual effort of sales teams while ensuring faster and data-backed decision-making.
2. Automated Customer Sentiment Analysis : Customer feedback is valuable, but analyzing thousands of reviews and survey responses manually is impractical. The Generative AI API can process large volumes of customer interactions and categorize feedback into positive, neutral, or negative sentiments.
Example:
With this data, businesses can proactively improve weak areas and enhance customer experience.
3. AI-Powered Chatbot for Customer Support : The API enables the development of AI chatbots that can handle customer inquiries, reducing the workload on human support agents.
Example:
By integrating AI chatbots with NetSuite CRM, businesses can provide instant, accurate responses to common queries while escalating complex issues to human agents.
The SuiteScript Generative AI API unlocks new possibilities for automation, efficiency, and data-driven decision-making. Developers can use AI to enhance reporting, customer service, and business insights, creating a more intelligent and responsive NetSuite environment.
NetSuite Prompt Studio is an AI-powered content generation tool that extends NetSuite Text Enhance, enabling businesses to create and format content efficiently across different modules. It allows users to define custom AI-powered prompts for generating various types of content, ensuring consistency, accuracy, and branding in customer-facing documents, internal reports, and more.
1. Automated Sales Proposal & Quote Generation : Manually creating sales proposals and quotes can be time-intensive, especially when personalization is required. With Prompt Studio, sales teams can define AI-powered prompts to instantly generate professional proposals tailored to customer needs.
Example:
This saves hours of manual work, ensuring sales teams can focus on closing deals rather than drafting documents.
2. AI-Enhanced Email Marketing Campaigns : Marketing teams can use Prompt Studio to generate AI-powered email campaigns, ensuring consistency in messaging while optimizing engagement.
Example:
This ensures high-quality, engaging marketing content that aligns with branding and messaging guidelines.
3. Consistent Customer Service Responses : Customer service teams often deal with repetitive queries. Prompt Studio enables the creation of predefined AI-driven responses, reducing response time and improving consistency.
Example:
By using AI-generated responses, support teams can increase efficiency and maintain professional communication.
NetSuite Prompt Studio eliminates repetitive content creation, ensuring that every document, email, or message maintains a high level of professionalism, accuracy, and brand alignment. Businesses can leverage AI-powered prompts to streamline communication, enhance sales efficiency, and improve customer engagement.
With NetSuite 2025.1, SuiteCloud SDK now fully supports OAuth 2.0 authentication, replacing older authentication methods such as Token-Based Authentication (TBA) and OAuth 1.0. This update strengthens security, reduces risks of unauthorized access, and aligns with modern authentication standards. OAuth 2.0 is particularly beneficial for developers, administrators, and businesses that need secure integration between NetSuite and third-party applications.
1. Secure API Access for Third-Party Applications : Many businesses integrate NetSuite with CRM, eCommerce, or third-party analytics tools. OAuth 2.0 ensures that these integrations use a secure and temporary access token rather than storing static credentials.
Example:
2. Authentication for Developers Using SuiteCloud IDE & CLI : NetSuite developers often use the SuiteCloud SDK, which includes the SuiteCloud CLI and IDE extensions for VSCode & WebStorm, to build and deploy custom scripts. With OAuth 2.0, developers can authenticate securely without manually entering credentials every time.
Example:
3. Secure Machine-to-Machine (M2M) Authentication for CI/CD Pipelines : Many enterprises use Continuous Integration/Continuous Deployment (CI/CD) pipelines to automate NetSuite script deployment. OAuth 2.0 enables a machine-to-machine authentication flow, ensuring automated scripts can run without human intervention while maintaining security.
Example:
OAuth 2.0 in NetSuite eliminates the risks associated with outdated authentication methods, providing a more secure, flexible, and scalable authentication framework for businesses. Companies that rely on API integrations, developer tools, and automation must transition to OAuth 2.0 to maintain compliance, prevent data breaches, and ensure uninterrupted service.
NetSuite 2025.1 introduces specialized user roles designed to provide businesses with lower-cost, role-specific access to NetSuite functionalities. These roles help companies control licensing costs while ensuring that employees only have access to the tools they need. Two new roles have been added:
These predefined roles help businesses optimize licensing expenses by avoiding full-user licenses for employees who do not need complete access to NetSuite.
1. Sales & Marketing Teams Using the CRM Role : Sales and marketing teams often require CRM access but don’t need full ERP functionalities like accounting or inventory management. The CRM Role ensures they can work efficiently without unnecessary system access.
Example:
2. Finance Teams Using the View and Approve Role : Finance managers or executives often need to review reports and approve transactions but don’t require full access to NetSuite’s operational modules.
Example:
3. Reducing Licensing Costs for Large Enterprises : Enterprises with hundreds or thousands of employees using NetSuite often face high licensing costs. By leveraging specialized roles, businesses can allocate limited-access roles to employees who don’t require full Suite access.
Example:
NetSuite’s specialized user roles allow businesses to reduce software licensing costs while ensuring employees have the right level of access. This update benefits companies that want to scale efficiently, improve security, and maintain compliance without overpaying for full NetSuite access.
NetSuite 2025.1 enhances its support for developers by expanding its SuiteScript code sample library. These prebuilt code snippets, templates, and full applications help developers efficiently implement new features, customize workflows, and integrate third-party applications within NetSuite.
To accelerate development and reduce coding errors, NetSuite has populated its GitHub repository and Help Center with new SuiteScript 2.1 examples. These samples cover a wide range of functionalities, including Generative AI API (n/llm), Single Page Applications (SPAs), and advanced scripting techniques.
1. Automating Workflows with Prebuilt Scripts: Developers often need to write custom scripts to automate tasks within NetSuite. Instead of starting from scratch, they can now leverage ready-made SuiteScript samples.
Example:
2. Building AI-Enhanced Features Using the Generative AI API : The latest n/llm module lets developers integrate AI models into NetSuite workflows. With sample scripts available, developers can easily incorporate AI-powered automation into their custom applications.
Example:
3. Enhancing User Interfaces with Single Page Applications (SPAs) : NetSuite’s expanded SuiteScript library includes SPA development examples, allowing developers to build modern, fast-loading interfaces within NetSuite.
Example:
4. Accelerating Onboarding for New Developers : New developers often struggle with NetSuite’s custom scripting environment. The updated SuiteScript sample library provides ready-to-use code, allowing faster learning and smoother onboarding.
Example:
The expanded SuiteScript code library makes it easier, faster, and more efficient for developers to build custom NetSuite solutions. By providing prebuilt AI-powered, workflow automation, and SPA examples, NetSuite reduces development time, improves coding accuracy, and helps businesses leverage the full potential of their ERP system.
Three new AI-augmented connectors help streamline operations across platforms:
Use Case: A sales team books a deal in Salesforce, and NetSuite instantly reflects the order and initiates fulfillment — no manual handoff needed.
Field technicians can now auto-log time entries based on job start/end times, and upload multiple files via mobile. These updates enhance visibility and accuracy for field teams and managers alike.
Use Case: A technician finishes a repair, and NetSuite logs the time and auto-generates a time bill. He also uploads photos and checklists from his mobile device in one go.
The new SuiteProcurement tool simplifies indirect procurement by automating purchase requests, approvals, and POs. Meanwhile, NetSuite Bill Capture leverages OCR and AI to scan and fill bill records from uploaded invoices. Enhancements in 2025.1 add bulk upload removal, reference number columns, duplicate detection, and user notes.
Use Case: A procurement team purchases items via Amazon Business. SuiteProcurement creates the request and PO automatically, while Bill Capture converts vendor invoices into NetSuite bills with zero manual data entry.
This AI-powered help agent uses Retrieval-Augmented Generation (RAG) from Oracle Cloud Infrastructure to deliver precise answers pulled from the SuiteAnswers knowledge base. No more browsing multiple help articles — just ask your question.
Use Case: A NetSuite admin types, “How to set up bank reconciliation?” and gets an accurate, contextual answer instantly — skipping hours of searching.
A Complete NetSuite AI Features Guide with Use Cases & Benefitsi
NetSuite AI is a game-changer for businesses, transforming how they operate by automating tasks, enhancing decision-making, and optimizing efficiency. From improving productivity to securing critical data, AI-driven features provide immense value to companies using NetSuite. Let’s explore these benefits in detail.
One of the biggest advantages of NetSuite AI is its ability to handle repetitive, time-consuming tasks with minimal human intervention. By leveraging automation, businesses can free up employees’ time, allowing them to focus on strategic initiatives rather than routine data entry and administrative work.
By cutting down on manual efforts, businesses can increase operational speed, reduce workforce fatigue, and create a more efficient workflow.
In today’s fast-paced business environment, having access to accurate, real-time data is crucial for making informed decisions. NetSuite AI provides powerful analytics, predictive insights, and automated recommendations that help businesses stay ahead of market trends and operational challenges.
With AI-driven insights, businesses can make data-backed decisions quickly, improving both short-term performance and long-term strategic planning.
Customer expectations are higher than ever, and businesses that fail to provide personalized and efficient interactions risk losing clients. NetSuite AI helps companies improve customer experience by automating responses, offering tailored recommendations, and analyzing sentiment data.
By leveraging AI-driven customer engagement tools, companies can build stronger relationships with their clients, leading to higher retention rates and increased revenue.
Implementing AI isn’t just about automation—it’s about making businesses more cost-effective and financially sustainable. AI in NetSuite helps companies minimize waste, optimize expenses, and improve overall profitability.
By utilizing AI for smart cost management, businesses can increase their profit margins while maintaining operational excellence.
Security threats and fraudulent activities are growing concerns for modern businesses, especially when handling sensitive financial and customer data. NetSuite AI enhances security measures through intelligent fraud detection, automated risk assessment, and secure authentication protocols.
By leveraging AI for security, businesses can protect their assets, maintain compliance, and build trust with customers and stakeholders.
NetSuite 2025.1 introduces cutting-edge AI features that streamline operations, enhance decision-making, and boost productivity. With AI-powered search, predictive analytics, and automation, businesses can work smarter and faster.
Now is the time to explore these innovations and integrate them into your workflows. Work with our NetSuite experts to maximize the benefits of these AI-driven enhancements and stay ahead in the evolving digital landscape.
Our customer support team is available for help.